Beyond 12 is a technology-based service organization whose mission is to increase the number of historically underrepresented students who graduate from our nation’s colleges and universities. Through a unique, hybrid approach of virtual student coaching combined with innovative technology products, including our MyCoach mobile app and our student tracking platform, Beyond 12 helps high schools and colleges provide their students with the academic, social, and emotional support they need to succeed in higher education. By collecting and sharing longitudinal data that crosses K-12 and higher education, Beyond 12 not only provides students with differentiated coaching that ensures they earn a college degree, but also provides actionable feedback to high schools about their college preparatory efforts, informs the retention work of colleges and universities, and influences the national conversation about student success.
Beyond 12 has created a network of college coaches who provide virtual, 1:1 coaching to students who attend its partner schools and programs, beginning the summer after their senior year of high school. In this “near peer” model, recent college graduates who successfully completed their own college degrees are assigned to coach college-bound high school students. Coaches help students navigate six key challenge areas: achieving academic and career goals; balancing school, work and extracurricular activities; utilizing campus resources; understanding and accessing available financial resources; networking and building social capital; and planning for college graduation and career. Ultimately, coaches help students make the most of their college experience by helping them become academically and socially engaged in campus life.